Case Studies

I love results just as much as my clients do. 

5.14x ROAS 1 Month Take Over - Fashion Brand

This is a new agency and a new brand I started working with at the end of April 2022. They were previously averaging around 1.4x ROAS for the whole account. My usual approach to taking over new ad accounts, especially in partnership with other marketing agencies is to put my methodology into place slowly. However, in this case, I saw no real promise in what they were doing so I completely restructured the whole account to achieve a 5.14x ROAS whole account average for the first month of working with them… and we’re still improving the results. 

freelance facebook ad fashion brand case study

5x-6.63x ROAS Omnipresence Strategy - Fitness Brand

I’ve been working with this fitness brand since November 2021 alongside another marketing agency I work very closely with. We developed a complete omnipresence marketing strategy for the business and it has given us phenomenal results What a lot of media buyers or ad specialists don’t understand is that you need to be everywhere so we can follow our users all over the internet. In this case, I was running Facebook, Snapchat, and TikTok ads and consulting on the email marketing strategy. We also had a Google ads media buyer working closely with us as well. This omnipresence strategy has allowed us to reach over 6.6x ROAS and at the time of writing this we’re about to hit a much higher return. 

Mike Coombe Fitness Brand Omnipresence 1
Mike Coombe Omnipresence Strategy Fitness Brand 2

$5.07 Average lead cost - Business coach

This was a business coach I was working with back in 2021. We used a webinar funnel with email marketing retargeting, high converting landing pages and high converting Facebook ads. Within one month I was able to generate 83 leads at an average cost of $5.07. Now I can hear you saying “bet they didn’t close any of them”. The close rate for this particular client was 40% for a $1000 product. So this month generated him over $33,000. The way we made this campaign work was our offer. I consulted and worked extremely closely with this client to develop an offer that was a no brainer, Combine that with high quality Facebook ad media buying and you have a recipe for success.

facebook ads lead generation

£23.63 Average lead cost - Garden Room Business

I worked with this business alongside one of my marketing agency partners from April 2021 to around February 2022. I was generating so many high quality leads they had to pause our services. Their average cost of the product they sold was around £20,000+ and they were closing around 20-30% of the leads I was generating them each month. 

6.92x ROAS - Fashion Brand

Another fashion brand I’ve been working with for a few months now. I’ve now been given free reign off their ad budget so I can scale them to the moon!

With the success of our Facebook ad campaigns we will now start scaling through TikTok and Snapchat using my omnipresence strategy. 

facebook ads fashion brand results

5.03x ROAS - Beeswax Wraps Brand

I worked with this business alongside one of my marketing agency partners back in 2020. They were a new brand at the time but believed in the power of Facebook ads. Within 3 months I was averaging a 5.03x return on their ad spend. That’s just under $3000 spent and just over $15000 in additional revenue for their business. This allowed them to grow exponentially. 

facebook ads beeswax case study

21.26x ROAS - Fitness Brand

I started working with this fitness brand in early 2019. They were getting mediocre Facebook ad results and needed someone to come in to run their ads for them (they were running them in-house). By April 2020 I had managed to scale their ads to well over $6000 in spend with an average of 21.26x ROAS. 

fitness brand facebook ads

4.84x ROAS - Meal Prep Brand

Alongside one of my marketing agency partners, we were able to generate an additional $77,983 in revenue with only a $16,121 ad spend. This was huge for them and enabled them to scale their business to one of the biggest meal prep delivery companies in the US.

facebook ads case study meal prep company

Get In Touch

Start skyrocketing your business by booking a meeting with me on my contact page.